2. June 2025
Disaronno celebrates 500 years – Anniversary Year 2025
As the official Swiss distributor of Disaronno, we are pleased to announce the significant milestone of the 500th anniversary of this globally renowned Italian liqueur. In 2025, Disaronno celebrates half a millennium of tradition, style, quality, and ongoing innovation.
Global anniversary activities
Throughout the anniversary year, a wide range of marketing and POS activities will take place in over 160 countries – from eye-catching window displays to exclusive promotions in selected specialist retailers and social media campaigns under the hashtag #disaronno500cheers.
Special edition
To mark the occasion, Disaronno is releasing a limited edition of its iconic “square cap” bottle. Starting in autumn, this edition will be available exclusively in Switzerland through Dettling & Marmot. It will be delivered under the standard article number for a limited time.
Inspiration
Whether neat, on the rocks, or as an ingredient in your own creations – Disaronno Amaretto impresses with its almond notes in a variety of uses.
Disaronno Sour
- 50 ml Disaronno
- 25 ml freshly squeezed lemon juice
- 5 ml sugar syrup
- Egg white (optional)
Shake all ingredients with ice. Garnish with a lemon slice.
Disaronno Fizz
- 45 ml Disaronno
- 150 ml soda or sparkling water
- Lemon
Pour Disaronno over ice in a glass and top with soda. Add a dash of lemon juice.
Tradition since 1525
According to legend, the liqueur was created in the 16th century in the Italian town of Saronno by a young woman for the painter Bernardino Luini. In 1525, the artist, a student of Leonardo da Vinci, was commissioned to decorate the Sanctuary of the Madonna dei Miracoli. To portray the Madonna, he chose a beautiful innkeeper as his model. As a token of her gratitude, she gave him a very special gift: a bottle filled with a fragrant, delicate amber-coloured liqueur.
For orders, individual marketing packages, and any further questions about Disaronno, our sales team will be happy to assist you. Join us in celebrating 500 years of Disaronno.
