Ramón Bilbao strengthens its premium position

Ramón Bilbao is consistently focussing on premium quality, tradition and sustainability in order to establish itself as the leading brand in the Rioja segment. With a clear focus on exclusivity, enjoyment and brand loyalty, the company is further expanding its presence in the specialist retail and catering sectors.

Ramón Bilbao is increasingly focussing on high-quality wines by selectively sharpening its product range. One highlight is the Edicion Limitada line, which emphasises the premium experience with its unmistakable look and exclusive bottle shape.

The success proves the strategy right: Ramón Bilbao has recorded the highest market share growth in the premium segment in its home market of Rioja.

Two new premium wines in the range

Ramón Bilbao presents two new premium wines in our range: Garnacha & Reserva

• The Edición Limitada Garnacha impresses with its floral, delicate and lighter character – perfect for summer and ideal for the catering trade. An elegant red wine for carefree enjoyment.

• The Edición Limitada Selección de la Familia Reserva, on the other hand, stands for depth and structure. With fine woody notes, ripe red fruit and a harmonious balance, it embodies the essence of Rioja Alta and offers a sophisticated flavour experience with ageing potential.

Other products from the Edicion Limitada line:

Discover the new facets of Ramón Bilbao – premium enjoyment in perfection!

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